A Framework for Understanding Customer Relationship Management Systems Benefits

نویسندگان

  • Graeme G. Shanks
  • Ilona Jagielska
  • Malini Jayaganesh
چکیده

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عنوان ژورنال:
  • CAIS

دوره 25  شماره 

صفحات  -

تاریخ انتشار 2009